Message From The CEO of Franklin Covey
Message From The CEO of Franklin Covey
Achieving Organizational Greatness Through Great Leaders, Effective Individuals, and Focused Execution
The Challenge of Greatness
“Good” may be good enough for some. But most of us want more than that. Something inside us makes us want to be better than good. We want to be part of a team whose members, even years later, will be remembered
for what they accomplished. We want to go for greatness!
At FranklinCovey, our passion and mission is to enable greatness in people and organizations everywhere. And, we have studied the topic of great performance at perhaps an unprecedented level.
We have been privileged to work with thousands of organizations striving to achieve it. We have gone
deep inside the operations of more than 500 of these organizations, examined and synthesized the
data from more than 225,000 survey respondents, and worked with and analyzed more than 2,000
work teams. We wanted to understand what constitutes great performance, what gets in the way
of it, what conditions are necessary for it, and what a leader’s role is in achieving it.
As a result, we have learned a lot about the topic of organizational greatness and what does
and doesn’t matter in getting there. For example:
The “strategic hand” dealt to great performers was not materially different from that dealt
to good performers. Great performers simply did more with the hand they were dealt.
There are pockets of great performance in every organization, and the great performers didn’t
typically have more basic know-how than good performers. Great performers were simply much
more successful at institutionalizing what they did know. They were better at execution;
better at reducing inconsistency and getting the middle 60 percent of their operations
their core performers—to operate at levels much closer to that of their top performers.
Bob Whitman,
Chairman and Chief Executive Officer, FranklinCovey
Tags: Bob Whitman, effective individuals, leaders, Organizational Greatness